Saturday, June 05, 2010

DOM: Is It Really That Sexy Living In America?

Quite possibly one of the most exciting new bands to emerge from the lo-fi world of online guitar synth rock is the Massachusetts three piece DOM.

The band recently put together a magnificent low budget promo video for their song Living In America (no, not the James Brown song), recently released as part of their Sun Bronzed Greek Godz EP (available on vinyl via Burning Mill Records). Check it out on YouTube.

LIA sounds like it was recorded in their bedroom, but evokes wild abandon, trash pop and rock and optimism. The video explores girls in bikinis, skateboarding and other daredevil juvenile delinquent shenanigans. Best lyric is "It's so sexy to be living in America." Although, truth be told, I could think of ten other places I'd rather be living.

Dom's music has been described as "sunburned guitar pop with fat hooks and stargaze synchs that sound triumphant, heartbreaking, and totally immediate." I, for one, would have to agree. The key to the band is their unslick production and Beach Boy harmonies. It's deliberately low-fi, hopeful and messy but it works incredibly well.

Another one of their songs, Burn Bridges, also makes for essential listening.

Watch this band. Things could get dangerous.

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